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Almost one dead every day on NSW roads

Three people have died in less than 24 hours on NSW roads as the state's 2017 road toll passed 100.

A motorcyclist who died on the south coast on Thursday morning became the 103rd road death this year.

That means one person has been killed almost every day on average since January 1.

Police say the rider was thrown from his bike while turning on a roundabout at Sanctuary Point about 8am.

On Wednesday afternoon, a 19-year-old woman who was travelling as a rear passenger in a car died when it veered off the road and struck a tree near Parkes in NSW's central west.

Three other women in the P-plated vehicle - two aged 19 and one aged 21 - suffered minor injuries.

A 75-year-old woman also died in a crash on Summerland Way 25km north of Grafton earlier on Wednesday.

She was a passenger in a car that veered off a slight right bend and struck a tree before tumbling down an embankment.

The 73-year-old male driver was taken to Lismore Base Hospital with a fractured sternum.

Double demerits will be enforced for Operation Go Slow, which starts on Friday after midnight and runs until Tuesday night.

Go Slow will target speeding, mobile phone use, alcohol and drug-affected drivers, fatigue and seatbelt use.

Assistant Commissioner Michael Corboy says more than 7500 people were booked when double demerits were in place over the Easter long-weekend, suggesting many people "simply don't care" about risky behaviour.

"For this reason, and this reason alone, you will see more police again out on our roads this weekend taking licences away from those who choose to put themselves and others at risk," he said in a statement on Thursday.

Four people died on NSW roads over Easter.

Roads Minister Melinda Pavey says motorists in a hurry this weekend leading up to Anzac Day should remember "your family and friends would rather you were a little late than never make it at all".

© AAP 2017